Citrix Ready Program – Angelo Vergara

Citrix Ready
Program

BRAND DESIGN

Project Overview

As part of the corporate rebranding initiative, several sub-brands needed to be updated, including the Citrix Ready Program. This program allows partners to become certified in selling Citrix products and provides education and support for customers in implementing, operating, and troubleshooting various Citrix technologies. The brand update included the creation of a recognizable badge that could be used across different partner applications, as well as a revision of the Citrix Ready Program Guidelines, which I developed and wrote.

Program Logo/Badge Explorations

After discussing insights from stakeholders regarding the Citrix Ready Program and understanding their needs, I explored various options for how the program and badge could be presented to make them both unique and cohesive.

Refined Versions

After a few rounds of internal reviews and subsequent refinements, the designs were narrowed down to a select few that we decided to present to the stakeholders for review.

Final Badge Design

After obtaining stakeholder approval on the direction, I made the requested refinements and presented the final badge design in the various Citrix Ready programs.

Program Guidelines

As part of the program rebranding, I wrote and developed guidelines for the usage of the new program name and badge in various applications. These guidelines were shared with partners who have achieved Citrix Ready certification.