PROJECT OVERVIEW
Citrix partnered with the San Francisco 49ers and Levi’s Stadium, using the sponsorship to promote its brand through various channels, including in-game signage, digital platforms, and the 49ers’ website. Leading the project, I developed a campaign highlighting how Citrix products empower IT departments to provide employees with secure access to data, apps, and desktops from anywhere, positioning Citrix as a top player in IT infrastructure. Collaborating with the Marketing and Brand teams, we embraced a bold, dynamic approach that pushed beyond Citrix’s existing visual identity, creating an edgy and attention-grabbing campaign to reach millions of viewers and reinforce Citrix’s market leadership.
VISUAL EXPLORATIONS
VISUAL EXPLORATIONS
FINAL DESIGN
VISUAL EXPRESSIONS
Work
Cloud Software Group WebsiteUI/Visual Design
Project MintUX/UI/Visual Design
San Francisco 49ers Partnership CampaignBranding/Visual Design
Citrix Brand HubUX/UI/Visual Design
Spotfire WebsiteUI/Visual Design
Print and BrandingCompilation
Movie Trailer AppUX/UI/Visual Design
Digital Initiative HighlightsProject Overview
Citrix NewsUX/UI/Visual Design
HDX TechnologyUI/Visual Design
Icons and IllustrationsCompilation
Cloud.comUI/Visual Design
Kong MovieUI/Visual Design
Citrix Marketing SymposiumUX/UI/Visual Design
WebEx Brand Re-BootBranding/Visual Design
Partner CentralUX/UI/Visual Design
Citrix Ready ProgramBranding
Citrix Brand IdentityUX/UI/Visual Design/Corporate Branding
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