PROJECT OVERVIEW
As part of the overall Cisco re-brand effort, WebEx, a Cisco product went through a brand re-boot inline with the new Cisco brand, using it’s newly developed brand identity elements and treatments. The primary goal, was not only to align with Cisco but to also maintain the uniqueness and individuality of the WebEx sub-brand, that is already highly recognized in the market and has a strong following. The key was to take the newly established Cisco visual devices and re-invent or evolve them to suit the qualities of WebEx. Rounds of explorations and critiques were undertaken, applying them to various contextual implementations.
GRAPHIC DEVICE/TEXTURE EXPLORATIONS
DEVICE AND IMAGE APPLICATION
BANNER AD APPLICATION
EMAIL APPLICATION
WEBSITE APPLICATION
LOGO EXPLORATION
MOBILE APP APPLICATION
Work
Cloud Software Group WebsiteUI/Visual Design
Project MintUX/UI/Visual Design
Spotfire WebsiteUI/Visual Design
Movie Trailer AppUX/UI/Visual Design
Citrix NewsUX/UI/Visual Design
HDX TechnologyUI/Visual Design
Earth HourUI/Visual Design
Cloud.comUI/Visual Design
Kong MovieUI/Visual Design
Citrix Marketing SymposiumUX/UI/Visual Design
UI Design ExplorationsUI/Visual Design
UX WorkshopUX/UI Design
Partner CentralUX/UI/Visual Design
Citrix Ready ProgramBranding
Citrix Brand IdentityUX/UI/Visual Design/Corporate Branding
WebEx Brand Re-BootBranding/Visual Design
Print and BrandingCompilation
Icons and IllustrationsCompilation
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